Market Highlights

Known as ‘Vette City’ for its status as the only place in the world Corvette’s are built, Bowling Green is a thriving and growing metropolitan area located just 1 hour north of Nashville, TN. Located right off I-65, Bowling Green is within 1 days’ drive of 60% of major U.S. markets and has earned the #2 ranking in the country for manufacturers, due in part to popular brands like Fruit of the Loom and General Motors. Many of the area’s most reputable manufacturers are located in either South Central Industrial Park or Kentucky Transpark, the city’s two major industrial parks. Western Kentucky University, one of the largest universities in the state, and Med Center Health, anchored by The Medical Center at Bowling Green, are other household employers. In all, the area is home to more than 1,400 businesses, including manufacturing, service providers, hospitality, retail, and healthcare.

While Bowling Green is Kentucky’s 3rd largest city, it is the 2nd fastest-growing city in the state with a population growth of 18.3% between 2010 and 2020 and an additional 2.4% from 2021 to 2022. Residents are attracted to its low cost of living, business climate, school system, and wide selection of 22 parks. This bodes well for the MSA’s 59 apartments, as Bowling Green currently has an occupancy above 95% with 3.50% rent growth over the past 12 months.

Multifamily Highlights

Major Employers

  1. Houchens Industries

    5,467 jobs  | Learn More
  2. Med Center Health

    3,566 jobs / 564 beds  | Learn More
  3. Western Kentucky University

    1,854 jobs / 14,729 enrollment  | Learn More
  4. Dart Container Corporation

    1,600 jobs  | Learn More
  5. Logan Aluminum

    1,345 jobs  | Learn More
  6. Fruit of the Loom

    1,310 jobs  | Learn More
  7. Bowling Green Metalforming

    1,251 jobs  | Learn More
  8. T.J. Regional Health (Glasgow)

    1,114 jobs / 196 beds  | Learn More
  9. GM Corvette Assembly Plant

    1,100 jobs  | Learn More
  10. Henkel AG & Co.

    930 jobs  | Learn More
  11. Akebono Brake (Glasgow)

    905 jobs  | Learn More
  12. Kobe Aluminum Automotive Products

    749 jobs  | Learn More
  13. Franklin Precision Industry

    662 jobs  | Learn More
  14. Country Oven Bakery

    645 jobs  | Learn More
  15. TriStar Greenview Regional Hospital

    477 jobs / 211 beds  | Learn More

Other Demand Drivers

  1. South Central Industrial Park

    4,500 jobs  | Learn More
  2. Kentucky Transpark

    1,200 acres; 3,000 jobs  | Learn More
  3. Greenwood Mall

    970,000 SF; Belk, Dillard's, Old Navy  | Learn More
  4. Shoppes of Gary Farms

    Dick's Sporting Goods, Petsmart, Kirkland's  | Learn More
  5. National Corvette Museum

    115,000 SF museum  | Learn More
  6. SKyPAC

    1,737-seat, multi-use facility  | Learn More
  7. Bowling Green Ballpark

    Home of Bowling Green Hot Rods (MiLB); 4,259 capacity  | Learn More
  8. Beech Bend Park

    Amusement Park, Dragstrip, Campground  | Learn More

Sources & Comments

1. Bowling Green, KY Metropolitan Statistical Area consists of 4 counties, according to Office of Management and Budget: (1) Allen (2) Butler (3) Edmondson (4) Warren

2. Primary Sources: (1) (2) YardiMatrix (3) (4) CoStar (5) (6) (7)

3. Sales Comps are from 9/11/22-9/11/23

4. This information supplied herein is from sources we deem reliable. It is provided without any representation, warranty, or guarantee, expressed or implied as to its accuracy