Market Highlights
Known as ‘Vette City’ for its status as the only place in the world Corvette’s are built, Bowling Green is a thriving and growing metropolitan area located just 1 hour north of Nashville, TN. Located right off I-65, Bowling Green is within 1 days’ drive of 60% of major U.S. markets and has earned the #2 ranking in the country for manufacturers, due in part to popular brands like Fruit of the Loom and General Motors. Many of the area’s most reputable manufacturers are located in either South Central Industrial Park or Kentucky Transpark, the city’s two major industrial parks. Western Kentucky University, one of the largest universities in the state, and Med Center Health, anchored by The Medical Center at Bowling Green, are other household employers. In all, the area is home to more than 1,400 businesses, including manufacturing, service providers, hospitality, retail, and healthcare.
While Bowling Green is Kentucky’s 3rd largest city, it is the 2nd fastest-growing city in the state with a population growth of 18.3% between 2010 and 2020 and an additional 2.4% from 2021 to 2022. Residents are attracted to its low cost of living, business climate, school system, and wide selection of 22 parks. This bodes well for the MSA’s 59 apartments, as Bowling Green currently has an occupancy above 95% with 3.50% rent growth over the past 12 months.
